Author: Melissa Elizondo

OCCUPIED STAGING
WHAT IS OCCUPIED STAGING?

Occupied Staging for sellers who are living in their home. It’s advice or hand-on help to prepare a home for market, making it appealing to potential home buyers. Occupied Staging utilizes the seller’s own furniture and décor. It can include editing (removing) certain items, rearranging...

WHAT EXACTLY IS HOME REDESIGN?
What exactly is home redesign?

Redesign is for home dwellers, not home sellers. It’s an affordable alternative to full-blown Interior Design or Interior Decorating, when just a little “refreshing” is needed. Redesign utilizes your own furniture and décor, rearranged for a fresh new look. It can include removing some items...

YES! Homes are Still Selling During COVID-19!

If you’re wondering whether homes are still selling during this strange time, then answer is YES! During the last 8 weeks, 17 listings that Imagine Gurus has consulted on or staged have gone under contract! Here’s the breakdown: 10 listings under contract in 2-7 days 3...

Are You Prepared for a Flooded Summer Housing Market?

As our local economy begins opening up, we are expecting a bountiful rush of sellers ready to get their houses listed. As real estate agents, you’ll be busier than ever as the volume of spring and summer listings merge into one limited summer market. Staging will...

Staging Works: A Case Study in Universal City

Staging Works: A Case Study in Universal City PROBLEM: Listing in Universal City, Texas, on the market for 367 days with no sale. SOLUTION: Remove wallpaper and paint foyer for a great first impression, then STAGE the home to entice buyers. RESULT: Only 20 days on market after...

How To Sell Your House in 2020

Redfin recently interviewed me for an article on staging. The author, Emily Huddleston, reached out and asked me to share this new article with you all. After reading it, I knew it would be helpful to my real estate agent friends and sellers. How to Sell Your...

Staging Mistakes to Avoid When Selling Your Home

[Our staging advice was featured on Redfin.com. Here’s the article, written by Emily Huddleston, Redfin] With such a competitive housing market, staging is a critical step in the home selling process. Not only does it make your home stand out in listing photos, but it also...

Staging Secrets Revealed: Subtracting and Adding Layers

As I often say, the way we live in and the way we market a house are completely different. One of the differences is in how we subtract certain layers of ourselves from the home and then add strategic layers to create a specific look. Layers...

The Small Touches Make a Big Difference

Often, when I’m conducting a Staging Consultation, I mention small touches to each room. It may come across as something of little importance or not worth the time or even minimal cost to do it. However, Staging is in large part about evoking emotion, and...