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DOES VIRTUAL STAGING WORK?

Not unless “bait and switch” seem like a good marketing plan. The idea of staging is to elicit an emotional response from a buyer and make them “fall in love” with the house. If they get excited about the look of a virtually staged home online...

Staging Works: A Case Study in Universal City

Staging Works: A Case Study in Universal City PROBLEM: Listing in Universal City, Texas, on the market for 367 days with no sale. SOLUTION: Remove wallpaper and paint foyer for a great first impression, then STAGE the home to entice buyers. RESULT: Only 20 days on market after...

Imagine Gurus Nov blog post home stager
Turn December Chaos to Calm

We’ve got Thanksgiving under our belts … literally … and now we turn our attention to Christmas preparations. Ahhh … ‘tis the season to relax with loved ones, enjoy the lights and sounds of the seasons and the kitchen filled with delicious smells while laughter...